Air and Water Inc. Luke Peters
jan.ocregister.com/2010/07/05/can-firm-succeed-selling-a...
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Air & Water Inc. in Santa Ana started with a simple idea for a side business: Sell heaters, coolers, water purifiers and other home appliances online. The initial inventory was all loosely related to air and water, so founder Luke Peters decided to keep the company name simple.
But after eight years of continually adding products based on what sells, Air & Water is now one of the largest appliance sellers on the Internet.
Submitted by airwater on Wed, 08/18/2010 - 17:08.


